When to use this prompt
When planning viral TikTok campaigns for a niche audience.
When trying to increase user-generated content and engagement.
When brainstorming fun, creative ways to showcase a brand or topic.
When looking for ideas to jump on trends while keeping them niche-specific.
The prompt
Generate 5 innovative TikTok challenge ideas that align with the [Enter theme/niche here] niche. Ensure each challenge is engaging, shareable, and likely to encourage participation and user-generated content.
Variables to replace:
Real-life example of how to use this prompt
To start, let’s assume I’m a senior marketer at HubSpot. The prompt in the context of HubSpot would look like:
As you can see, this example emphasizes creativity and community engagement, making the challenges both niche-relevant and likely to drive virality on TikTok.
Example output from ChatGPT for this prompt
And here's the output:
Absolutely! Here are 5 innovative TikTok challenge ideas tailored for the small business entrepreneurship niche. Each is designed to be engaging, shareable, and drive user participation:
1. #PitchIn15Challenge
Concept: Entrepreneurs create a 15-second pitch for their business or product.
Hook: Short, snappy, and creative pitches are highly shareable.
Participation: Users can duet or stitch with feedback, reactions, or their own 15-second pitch.
Why it works: Quick, visually engaging, and perfect for showcasing creativity and business ideas.
2. #WorkspaceGlowUp
Concept: Show a before-and-after transformation of your workspace, office, or production area.
Hook: People love visual transformations. Pair with trending music for virality.
Participation: Users can showcase their home office, small shop, or creative setup and tag friends to do the same.
Why it works: Everyone loves satisfying makeover content, and it highlights business personality.
3. #ProductHackChallenge
Concept: Demonstrate a unique, surprising, or clever way to use your product or service.
Hook: Practical hacks are highly shareable and create curiosity.
Participation: Users post their own hacks or adaptations using a similar format.
Why it works: Encourages engagement, creativity, and user-generated content that doubles as promotion.
4. #EntrepreneurFails
Concept: Share a funny or unexpected “fail” story in your business journey, using humor and authenticity.
Hook: Relatable content resonates strongly, especially behind-the-scenes moments.
Participation: Users share their own mini fail stories with the same sound or format.
Why it works: Builds community, authenticity, and engagement while normalizing entrepreneurship struggles.
5. #BizTipSwap
Concept: Share a quick, actionable business tip or tool in 15 seconds, then challenge another entrepreneur to do the same.
Hook: Fast tips and chain challenges encourage participation.
Participation: Duet or stitch to swap tips, creating a growing library of knowledge.
Why it works: Combines education with social interaction, making it highly shareable and iterative.
Or to be more specific:
Pro tips
Specify the target audience to tailor challenges for maximum participation.
Include tone or style guidance (funny, educational, inspiring, bold).
Ask for suggestions on accompanying music, hashtags, or visual cues.
Consider requesting variations suitable for 15s, 30s, or 60s TikTok videos.
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