Analyze AI vs Semrush AI ToolkitAnalyze AI vs Semrush AI Toolkit

Semrush bolted AI tracking onto an SEO platform. Analyze AI was built for AI visibility from day one — deeper coverage, sharper competitive intelligence.

See Analyze AI in action

Visibility Score

92+8 vs Semrush

Analyze

Semrush

Prompts tracked

1,200+Limited

Citation mapping

✓—

Traffic attribution

✓—

AI Engine Coverage

Analyze AI vs Semrush

ChatGPT

✓

1,247

Perplexity

✓

—

863

Claude

✓

—

512

Gemini

✓

438

Copilot

✓

—

291

Analyze AI Semrushsessions/mo

Action Items

Fix citation gap

High

Update positioning

High

Add schema markup

Med

Refresh proof points

Med

AI Traffic

2,847sessions

Citations

156tracked

Sentiment

8.4 /10

Actions

12 this week

AI visibility without the $299 all-in-one tax.

Semrush added AI tracking to a legacy SEO platform — but scaling costs climb fast at $99/domain plus add-ons. Analyze AI was purpose-built for AI visibility with recommendations that improve both your search rankings and AI positioning.

tryanalyze.ai

Best Salesforce alternatives for enterprise CRM...

ChatGPT

Gemini

Perplexity

Copilot

Brand Rankings

#1HubSpot CRM

82%

#2Zoho CRM

64%

#3Pipedrive

51%

#4Your Brand

38%

Sources

Blog

Website

Review

Social

Your Brand — Mentioned In

ChatGPT#4

GeminiNot cited

Perplexity#3

CopilotNot cited

Top Cited Sources

DomainCitationsEngines

g2.com/reviews124/4

hubspot.com/blog93/4

capterra.com73/4

yourbrand.com32/4

Analyze AI vs Semrush AI Toolkit

See what a dedicated AI search platform measures — versus an add-on inside a legacy SEO suite

Analyze AI

Semrush AI Toolkit

Tracks brand visibility in AI engines

4 engines

AI Visibility Score with country breakdowns

15+ countries / 68k location options

Prompt research (volume, difficulty, intent)

Daily prompt tracking

AI Search Site Audit (crawler accessibility)

️ Via On-Page nodes

AI Search Optimizer (content scoring)

AEO Scorecard

Sentiment analysis

Real traffic from AI engines (GA4-based)

Conversions from AI

Standalone product (no other subscription required)

Requires Semrush plan

Per-prompt overage fees

None

+$60/mo per 50 prompts

Agent Builder (custom AI workflows)

Workflow triggers (manual, scheduled, webhook)

180+ workflow nodes

Sheets (Clay-style operating tables)

Brand Vault (voice, proof, claims injected into every output)

CRM & CMS write-back (HubSpot, WordPress, Notion, Sanity, Contentful, Mailchimp)

CSV exports only

Export limits

Unlimited

️ 10 CSVs/day × 1k rows

Weekly executive briefings

️ Recommendations refresh weekly

Pricing

$99/mo flat

️ $99/mo add-on + Semrush plan

The Analyze AI Features

See what AI sees

Track how every engine answers, who it recommends, where traffic lands, and which sources it trusts.

Know who you're losing to — and on which prompts

Stop guessing where competitors outrank you. See exactly who AI recommends instead of you, and why.

Find Out More

Competitor Rankings

AI Prompt Share

1HubSpot

84%

2Salesforce

71%

3Your Brand

52%

4Pipedrive

48%

5Zoho CRM

36%

Prompt Losses

14+3 this week

Turn AI blind spots into opportunities

Visibility, sentiment, and position per prompt — broken down by AI. Spot where you're absent before competitors fill the gap.

Find Out More

Visibility ScoreLast 30 days

51%avg across engines

ChatGPT

72%

Gemini

45%

Perplexity

88%

Copilot

ChatGPT

Gemini

Perplexity

Copilot

Blind Spots Found

across 4 engines

Win the sources AI trusts most

See every URL and domain AI cites in your space. Find the gaps and earn the citations that drive recommendations.

Find Out More

Top Cited Sources

Citation Map

g2.com/reviews

34 cites

hubspot.com/blog

28 cites

yourbrand.com

12 cites

capterra.com

9 cites

reddit.com/r/saas

7 cites

Uncited Gaps

3ready to earn

Total Cites

Domains

Your Cites

Understand how AI frames your brand

See the exact narrative AI builds about you and your competitors. Get counter-strategies and the proof behind every claim.

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AI Narrative → Your Brand

Sentiment

PositiveIntuitive onboarding, stro...68%

NeutralMid-market pricing, ente...22%

RiskLimited integrations cited10%

AI Quote

“Known for intuitive UX and responsive customer support...”

- ChatGPT, Apr 2

Prove AI is driving pipeline

See how many visitors come from AI — and which pages they land on. Finally, numbers your CMO will care about.

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AI Search Traffic

2,847+34%

Sessions this month

2.8k

Sessions

128

Converts

$184k

Pipeline

+41%

MoM Pipeline

Wake up to a plan every Monday

Prioritized actions, citation changes, and competitor shifts in AI — delivered to your inbox without logging in.

Find Out More

Weekly Digest → Monday

Priority Actions

HighCompetitor X overtook you on 3 prompts

HighNegative pricing narrative on Gemini

Med2 new citation opportunities on G2

LowAI traffic up 12% WoW

2,564

Completed

Email Preview

Shape what AI says

Write content that gets cited by AI. Optimize what it ignores. Control the narrative.

https://yourbrand.com/blog/best-crm-tools

Audit

+12pts

Citations6/10

Structure9/10

Entity4/10

Suggestions

!Add pricing comparison table

△Include competitor mentions

△Expand "integration" section

✓Structured data detected

✓Clear heading hierarchy

Audit any page for AI and search performance

Paste a URL. Get a content score, argument gaps, and line-by-line suggestions to make it visible to AI and search engines.

AI Content Editor

BIUH

AI Assist

Best CRM Alternatives for Enterprise Teams

When evaluating CRM platforms, enterprise

buyers prioritize integration depth, custom

workflows, and data sovereignty.CITED

Key alternatives include HubSpot, Zoho, and

Pipedrive — each with distinct strengths.GAP

AI Suggestion

Add a pricing comparison table here to improve citation likelihood by 3x.

1,240 wordsScore: 82

3 cited2 gaps

Create content built to get cited by AI

Go from idea to research to outline to draft — with AI visibility gaps, competitor analysis, and editorial comments baked into every step.

Best project management tools for startups

ChatGPT#3

Asana

Monday.com

Your Brand

ClickUp

Perplexity#1

Your Brand

Notion

Asana

Monday.com

GeminiNot cited

Monday.com

Asana

ClickUp

Notion

Visibility across 3 engines

67%2/3 cited

Test any prompt in AI before you commit

Run a one-off search in AI to see who shows up. Validate ideas before building a full tracking campaign.

AI Citation Preference

This month

Blog Posts

42%

Documentation

31%

Product Pages

18%

Reviews

Social Media

Know what content types AI prefers to cite

See whether AI favors blogs, product pages, reviews, or docs in your space. Create the formats that actually get picked up.

Executive Summary

AI Visibility

72%+8%

Citations

1.2K+24%

Sentiment

84%-2%

Visibility TrendLast 8 weeks

W1W2W3W4W5W6W7W8

Walk into any meeting with answers

Clean, focused reports on your AI performance with no vanity metrics. When leadership asks "how are we doing in AI?" — you already know.

Only on Analyze AI

The operating layer Semrush AI Toolkit doesn't have

Semrush AI Toolkit is a reporting add-on inside Semrush. Analyze AI is a monitoring dashboard with an agent runtime, an operating table, a brand vault, and an action layer — no per-prompt meter.

An agent runtime, not a reporting toolkit

Semrush hands you charts. Analyze AI hands you 180+ nodes and three trigger modes — your visibility data becomes briefs, drafts, alerts, and CRM tasks automatically.

Find Out More

Agent Workflow

Visibility regression

Trigger
Schedule · Mon 7 AM
01
Data
visibility-losers recipe
02
AI
Prompt LLM · counter-brief
03
Action
Export DOCX · Slack the team
04

Last run

2mago

180+

Nodes

Recipes

Triggers

Bulk ops without overage fees

Semrush caps you at 25 tracked prompts and charges $60/mo per 50 more. Analyze AI's operating table runs the same agent across hundreds of rows in one pass — no per-prompt meter.

Find Out More

URL audit · 500 rows

Sheet · running

URLScoreStatus

/blog/crm-guide92done

/vs/salesforce88done

/product/api85running

/pricing64running

/blog/ai-trends58queued

Briefs scored

38of 500

500

Rows

Columns

64%

Complete

Voice and proof injected at every step

Semrush's Optimizer scores a draft. Analyze AI generates the draft through 12 vault blocks — tone, proof, required and disallowed phrases — so outputs ship on-brand.

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Brand Vault

12 blocks · injected

Tone & Style

Confident · Direct

Proof Points

12 customer stories

Competitor Contrast

vs Salesforce · HubSpot

Required Phrases

8 approved

Disallowed Phrases

3 must-avoid

Preferred CTAs

Book demo · Free trial

On-brand

96%first pass

Blocks

Required

Disallowed

Outputs that land where work happens

Semrush exports a 1,000-row CSV. Analyze AI pushes to WordPress, HubSpot, Notion, Sanity, Mailchimp, Slack — no copy-paste, no rate limit.

Find Out More

Run outputs

6 actions delivered

Executive reportPDF
Content briefDOCX
CMS draftWordPress
Outreach emailMailchimp
CRM noteHubSpot
Slack alert#growth

Destinations

60+connected

Formats

CRM ops

CMS apps

Trusted by marketing teams driving AI growth.

Gilbert Igor

We're now observing a 5% conversion rate from AI search traffic and we can attribute it down to the source page and medium. Our goal is to double down on Analyze AI's recommendations to reduce our over-reliance on Google.

Gilbert Igor
Marketing Coordinator, Kylian

Justin Ahinon

Owner, What Is That Movie

“Google has been quite unreliable since the creation of What Is That Movie.”

We've been using Analyze AI to diversify our traffic sources and have been using their recommendations to boost our AI SEO traffic by 35% month-over-month.

WhatIsThatMovie

Yannick Kok

Cofounder, Nebor

“Analyze AI doesn't only help you understand how visible your brand is vs your competitors in the LLM's, it also points you in the right direction for improving this visibility.”

That opens up the black box and is super powerful for any marketer!

Insights & Guides

Practical guides to help you improve your brand's visibility and performance across AI platforms.

April 6, 2026

How To Rank On Perplexity AI (Based On Analysis Of 65,000 Prompt Citations)

Discover how to rank on Perplexity AI with insights from 65,000 prompt citations based on real citation data.

April 6, 2026

How To Rank On ChatGPT (Based On Analysis Of 65,000 Prompt Citations)

Discover proven strategies to rank on ChatGPT using insights from 65,000 prompt citations backed by real citation data.

April 6, 2026

How To Outrank Competitors In AI Search? (Based on Real Citation Data)

Discover proven strategies to outrank competitors in AI search using real citation data and actionable insights for higher visibility.

questions & answers

Analyze AI vs Semrush AI Toolkit: FAQ

Common questions about choosing between Analyze AI and Semrush AI Toolkit for AI visibility tracking

What is the main difference between Analyze AI and Semrush AI Toolkit?

Semrush AI Toolkit is primarily a visibility and sentiment tracking suite—great for understanding how your brand or content appears within AI-generated answers. Analyze, however, connects that visibility to actual traffic and conversions. It measures the tangible outcomes of AI exposure and translates them into growth actions. Semrush's toolkit is more research-oriented, while Analyze AI functions as an ongoing performance engine.

Does Analyze AI track real traffic from AI engines like ChatGPT, Perplexity, or Google AI Overviews?

Yes. Analyze AI pulls authenticated GA4 session data and labels which AI engine each session came from. Semrush's AI Toolkit currently tracks where your brand appears in AI answers but doesn't quantify real GA4 traffic from those appearances.

Can Analyze AI show which pages are getting AI-generated traffic?

Yes. Analyze AI lists every page receiving AI-engine visits and correlates it with the AI responses that drive those sessions. Semrush AI Toolkit focuses on brand or content mentions in AI tools, not which site pages receive the resulting traffic.

Does Analyze AI measure conversions from AI traffic?

Yes. Analyze AI connects visibility to outcomes, tracking sign-ups, purchases, or leads generated by AI-engine visitors. Semrush's toolkit does not include conversion tracking; it emphasizes exposure metrics and trend scores.

How does Analyze AI identify opportunities or actions to improve AI visibility?

Analyze AI produces prioritized, data-driven recommendations—such as optimizing underperforming pages in engines showing declining trend lines or targeting queries where competitors are gaining traction. Semrush AI Toolkit surfaces keyword and prompt opportunities but leaves conversion and prioritization logic to you.

Can Analyze AI monitor competitors' AI visibility too?

Yes. Analyze AI provides side-by-side comparisons of your and your competitors' AI visibility, traffic, and conversion trends. Semrush AI Toolkit also offers competitor tracking but largely focuses on visibility and sentiment rather than traffic or ROI.

How easy is it to set up Analyze AI compared to Semrush AI Toolkit?

Analyze AI requires a quick GA4 connection and domain setup. Semrush's toolkit is part of a larger platform that needs project configuration, keyword imports, and app-center integrations, which can take longer.

How much does Analyze AI cost?

Analyze AI costs $99 per month flat. Semrush AI Toolkit is an add-on within Semrush, typically requiring a paid base plan plus the AI-visibility module, leading to a higher combined monthly spend.

Who is Analyze AI best suited for?

Analyze AI is built for SMBs, agencies, and marketing teams seeking direct AI-traffic attribution, conversion tracking, and clear action guidance. Semrush AI Toolkit is ideal for SEO professionals needing broader visibility analytics across AI but not necessarily tied to GA4 outcomes.

Can I use Analyze AI alongside Semrush AI Toolkit or other analytics tools?

Yes. Many teams use both: Semrush for market-wide visibility benchmarking and Analyze AI for actual performance and ROI measurement. They complement one another—Semrush helps you see where you appear, while Analyze AI shows what that appearance is worth in traffic and conversions.

Get Ahead Now

Start winning the prompts that drive pipeline

See where you rank, where competitors beat you, and what to do about it — across every AI engine.

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Operational in minutesCancel anytime

0 new citations

found this week

on ChatGPT

↑ from #7 last week

+0% visibility

month-over-month

Competitor alert

Hubspot overtook you

Hey Salesforce team,

In the last 7 days, Perplexity is your top AI channel — mentioned in 0% of responses, cited in 0%. Hubspot leads at #1 with 0.2% visibility.

Last 7 daysAll AI ModelsAll Brands

Visibility

% mentioned in AI results

Mar 11Mar 14Mar 17

Sentiment

Avg sentiment (0–100)

Mar 11Mar 14Mar 17

SalesforceHubspotZohoFreshworksZendesk