When to use this prompt
When planning a TikTok content strategy for a niche audience.
When launching recurring content to build brand recognition and loyalty.
When brainstorming series ideas to increase watch time and follower engagement.
When creating content that can be scaled or repurposed across multiple TikTok videos.
The prompt
Create a document with three potential video series ideas for [theme/niche] on TikTok. Include a brief description for each series, suggested format, and ideas for recurring segments to keep viewers engaged.
Variables to replace:
Real-life example of how to use this prompt
To start, let’s assume I’m a senior marketer at Shopify. The prompt in the context of Shopify would look like:
As you can see, this example demonstrates how the prompt focuses on consistent, structured content that builds audience loyalty and engagement across multiple TikTok videos.
Example output from ChatGPT for this prompt
And here's the output:
TikTok Video Series Ideas for Small Business Entrepreneurship
1. "Behind the Build" — Day-to-Day Entrepreneur Life
Description: A candid, authentic look at what it really takes to run a small business. Show the wins, challenges, decisions, and messy middle.
Suggested Format:
Short vlog-style clips (10–30 seconds each)
Mix of voiceovers, on-screen captions, and real-time shots
Use trending sounds to boost reach
Recurring Segments:
"Today’s Big Decision" — Share one key choice you made and why.
"Small Win of the Day" — Celebrate tiny victories.
"What I’d Do Differently" — Quick reflections on mistakes or lessons.
"Entrepreneur Myth Busting" — Debunk a common misconception.
2. "Marketing Moves That Work" — Simple Growth Tips
Description: Fast, actionable marketing insights tailored for small business owners who need practical ideas.
Suggested Format:
Tip-based micro-episodes (10–20 seconds)
Clean, snappy text overlays
Talking head or screen-sharing walkthroughs
Recurring Segments:
"30-Second Marketing Tune-Up" — One quick optimization for a social profile, website, or email.
"Before & After Marketing Fix" — Show the impact of changing one small thing.
"Tools I Actually Use" — Feature low-cost or free resources.
"Storytelling Simplified" — Teach simple narratives for posts or ads.
3. "From Idea to Income" — Mini Business Builds
Description: Walk viewers through launching a simple business idea from scratch, step by step, so they can follow along.
Suggested Format:
Multi-part series (5–10 parts per mini build)
Sequential episodes labeled "Part 1, Part 2," etc.
Combination of tutorials, screen recordings, and IRL footage
Recurring Segments:
"Idea Breakdown" — Why the idea works and who it's for.
"$100 Startup Challenge" — Build something with a limited budget.
"Launch Day" — Show the moment you go live.
"What It Earned This Week" — Transparent performance updates.
Or to be more specific:
Pro tips
Specify the tone or style (educational, humorous, inspirational, trendy).
Include audience details to ensure relevance and relatability.
Ask for segment ideas that encourage interaction, like challenges or Q&A.
Request suggestions for video length and frequency for consistency.
