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ChatGPT Prompt for TikTok Video Concepts with Captions

This prompt lets ChatGPT act like a TikTok content strategist and generate 10 video concepts with captions and hashtags for a niche audience.

When to use this prompt

When planning TikTok content for a specific audience or niche.

When you need multiple creative ideas for video production.

When optimizing engagement through captions and hashtags.

When creating a content calendar or brainstorming trends to follow.

The prompt

Develop a list of 10 TikTok video concepts to appeal to the [ENTER THEME/NICHE HERE] community, along with interesting captions and appropriate hashtags for each video. Make sure each video concept is creative, engaging, and aligned with trends and audience interests.

Variables to replace:

[ENTER THEME/NICHE HERE]

Real-life example of how to use this prompt

To start, let’s assume I’m a senior marketer at Shopify. The prompt in the context of Shopify would look like:

Develop a list of 10 TikTok video concepts to appeal to the small business entrepreneurship community, along with interesting captions and appropriate hashtags for each video. Make sure each video concept is creative, engaging, and aligned with trends and audience interests.

As you can see, this example emphasizes aligning content with a specific community while providing captions and hashtags, ensuring the output is fully actionable and platform-ready.

ChatGPT Prompt for TikTok Video Concepts with Captions

Example output from ChatGPT for this prompt

And here's the output:


1. “A Day in the Life: Entrepreneur Reality Check”

Concept: Film fast-cut clips of your day—from early morning coffee to late-night emails—using trending “day in my life” audio. Overlay honest captions (wins + struggles).
Caption: The glamorous life of an entrepreneur… or is it?
Hashtags: #EntrepreneurLife #SmallBizOwner #DayInTheLife #StartupJourney


2. “From Idea → Product in 30 Seconds”

Concept: Show a rapid transformation montage: whiteboard sketch → prototype → packaging → final product.
Caption: It always starts with a scribble.
Hashtags: #BuildInPublic #SmallBusiness #MakersGonnaMake #EntrepreneurTok


3. “My Most Unexpected Business Lesson”

Concept: Sit-down storytelling using trending “Here’s what nobody tells you” format. Share a short, valuable lesson.
Caption: Learn this now → thank yourself later.
Hashtags: #BusinessTips #EntrepreneurAdvice #StartupTips #LearnOnTikTok


4. “Before & After: My First Booth vs. My Booth Today”

Concept: Use a popular glow-up transition to show your early, scrappy vendor booth versus your polished one today.
Caption: Progress you can’t ignore. Keep going.
Hashtags: #SmallBizGlowUp #EntrepreneurGrowth #VendorLife #TransformationTok


5. “What I Thought Running a Business Would Be vs. What It Actually Is”

Concept: Dual-scene comedy following the classic “expectation vs reality” trend.
Caption: We were so naïve.
Hashtags: #BusinessReality #SmallBizHumor #RelatableTok #EntrepreneurLife


6. “The 10-Second Pitch Challenge”

Concept: Deliver your business pitch in under 10 seconds—fast, punchy, energetic. Invite others to stitch with their own.
Caption: Your turn—pitch your business in 10 seconds!
Hashtags: #BusinessChallenge #SmallBizTok #ElevatorPitch #EntrepreneurChallenge


7. “Small Business ASMR”

Concept: Capture satisfying sounds: sealing packages, typing, label printing, cutting materials, stamping boxes.
Caption: This is what productivity sounds like.
Hashtags: #BusinessASMR #PackagingASMR #SmallBizLife #SatisfyingSounds


8. “The Moment My Business Changed Forever…”

Concept: Dramatic storytelling hook leading into a surprising “turning point” moment—your first big sale, viral moment, partnership, etc.
Caption: Every business has that one moment.
Hashtags: #OriginStory #EntrepreneurJourney #SmallBusinessStory #MotivationTok


9. “3 Free Tools Every Small Business Owner Should Be Using”

Concept: Quick, actionable list of tools (e.g., AI apps, design tools, CRM tips—bonus: tie one to HubSpot ).
Caption: Save this to save time.
Hashtags: #BizTools #EntrepreneurTips #ProductivityHacks #SmallBizSupport


10. “POV: You Finally Get That Sale You’ve Been Waiting For”

Concept: Use a trending reaction sound to dramatize the joy of a long-awaited sale notification.
Caption: This feeling never gets old.
Hashtags: #SmallBusinessWins #POVTikTok #EntrepreneurTok #OnlineStoreLife


Or to be more specific:

ChatGPT Prompt for TikTok Video Concepts with Captions Output

Pro tips

0.

Specify the tone or style of videos (funny, educational, motivational, etc.) for tailored ideas.

1.

Ask for trending audio suggestions to make videos more discoverable.

2.

Request variations in video length (15s, 30s, 60s) to fit TikTok formats.

3.

Include a call-to-action (follow, comment, visit site) in captions for higher engagement.

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