When to use this prompt
1. For social-sharing optimization: When creating Open Graph titles/descriptions that appear on LinkedIn, X (Twitter), or Facebook previews.
2. During content launches or campaigns: Perfect when promoting new blog posts, reports, or landing pages and you want maximum click-throughs.
3. For SEO and branding alignment: When ensuring your OG metadata aligns with your page’s primary keyword and target audience.
4. When testing engagement angles: Useful for A/B testing copy across emotional tones—thought-leadership, data-driven, empathetic, contrarian, etc.
The prompt
Act as a senior content strategist crafting Open Graph titles and descriptions for social sharing. OG titles must be ≤ 60 characters and OG descriptions ≤ 110 characters for mobile readability. Use the primary keyword [PRIMARY_KEYWORD] but frame it in a way that drives curiosity and clicks. Audience: [AUDIENCE]. Produce [N] pairs of OG titles and OG descriptions, each designed for a different social context: thought-leadership, data-backed authority, empathy-led, contrarian, and trend-aware. For each pair, output the character counts and a short rationale explaining the engagement angle. Self-check: if the copy would look bland in a crowded LinkedIn feed, rewrite it to highlight a specific benefit, question, or surprising angle. End with a recommendation of the strongest pair based on emotional pull and shareability.
Variables to replace:
Real-life example of how to use this prompt
To start, let's assume I'm a content lead at Semrush. The prompt in the context of Nvidia would look like:
As you can see, I added the main keyword "CRM software" and specified the intent as well.
Example output from ChatGPT for this prompt
And here's the output:
1. Thought-Leadership
OG Title: Master SEO Tools Like a Digital Guru (48)
OG Description: Discover the strategies top marketers use with SEO tools daily. (78)
Rationale: Positions the reader as aspiring to elite expertise. Promises insider insight—great for LinkedIn credibility.
2. Data-Backed Authority
OG Title: SEO Tools That Boost Traffic 3X (43)
OG Description: New study reveals which SEO tools deliver measurable results fast. (84)
Rationale: Leverages numbers and research to signal authority and actionable insight, appealing to data-driven marketers.
3. Empathy-Led
OG Title: Struggling with SEO Tools? Start Here (47)
OG Description: Simplify your workflow with tools designed to make SEO less stressful. (83)
Rationale: Acknowledges common pain points, offering relief and guidance. Builds trust and relatability.
4. Contrarian
OG Title: Why Most SEO Tools Are Failing You (45)
OG Description: Break free from outdated tools—what pros really use to win. (75)
Rationale: Sparks curiosity by challenging the status quo, encouraging clicks from marketers questioning their toolset.
5. Trend-Aware
OG Title: SEO Tools Marketers Can’t Ignore in 2025 (54)
OG Description: Stay ahead: discover the latest SEO tools shaping content strategy this year. (92)
Rationale: Taps into FOMO and timeliness, appealing to trend-savvy professionals eager to stay current.
✅ Recommendation
Strongest Pair: Contrarian (Pair 4)
Emotional pull: challenges assumptions, triggers curiosity and debate.
Shareability: high on LinkedIn and Twitter, as marketers love questioning tools.
Mobile-friendly: short, punchy, and instantly readable.
Or to be more specific:
Pro tips
Use specific, mid- to long-tail seed keywords (e.g., “best CRM for startups” instead of “CRM”) to get more accurate intent mapping.
Run this prompt for multiple related keywords to uncover clusters — it helps plan a content series or topic pillar.
After ChatGPT suggests intents, cross-check the top SERP results to validate real-world intent alignment.
Pay close attention to the Pain Point Intent output — it often highlights high-converting content opportunities for marketing or sales funnels.
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